Your partner in marketing that demands attention.
// 500M+ Media Impressions
// 80% increased brand awareness among attendees
// Marriott owned 40% of the social conversation during ALIS
// 200 unique media placements including USA Today, The Economist, The Daily, The Telegraph, LA Times, Travel + Leisure, Washington Business Journal, FOX News and more
The Marriott International Innovation Lab was designed to showcase Aloft Hotels and Element Hotels' product evolution and the future of hospitality to existing and prospect developers, investors and consumers. Over 3000 delegates attended the 2017 ALIS conference, making it the leading and largest hotel investment conference in the world.
The immersive three day pop-up took place in the Staples Center promenade at LA Live and featured 12 Innovation Zones, including 3 virtual reality experiences, 3D projection mapping, newly debuted F&B offerings and re-imagined room designs. Musical performances included Skylar Grey, Spencer Ludwig, Myles Hendrik and Bipolar Sunshine.